Staging Facts: Why consider staging?

1.  You will make more money:  The National Assocaiation of Realtors (NAR) have found that the average staging investment is 1-3 percent of the home’s asking price, BUT it generates as much as an 8-10 percent return!

2.  Your home will sell faster = More money and Less Headaches:  NAR also found that the longer a house is on the market, the further below the list price it drops. Homes sold in the first 4 weeks averaged 1% more than the list price; 4-12 weeks were 5% less; 13-24 weeks were 6.4% less; and 24 weeks were more than 10% less than the list price.  Now add the monthly mortgages and utilities for 2 houses that many owners end up paying until they can sell.

3.  The Cost of Staging Doesn’t Cost a Dime: A Home Gain Survey of over 2000 Realtors revealed that staging sees an average of 343% return on investment! Read More

4.  Most Home Sellers Cannot View Their House Objectively:  We all tend to overlook the blemishes in our homes.  Plus, sentimental value obstructs the real value in our minds.  Staging removes the owners personality and allows the buyers to see themselves enjoying the home.

5.  Your online photos will stand-out among the competition:  Over 87% of buyers use the internet to shop for homes.

6.  Only 10% of buyers can see the potential in a home:  Home staging is critical, because you don’t want the advantages of your property to be overlooked.

7.  The longer your home is on the market, the lower the price will be, so stage first:  According to NAR, homes that sold after the first 4 weeks had a 6% lower selling price than the ones sold in the first 4 weeks.  Put your best foot forward and stage.

8.  The money that you make may be TAX FREE:  Take advantage of the possible tax-free capital gain by getting every dollar possible out of your investment.

9.  Leaving your house in “AS IS” condition will help sell the competition: Right now the number of homes on the market is high, and buyers have high expectations.  A staged house will stand out from the rest.

10.  You will have a competitive advantage:  Your staged home will WOW potential buyers in the online photos, open house, and realtor visits; and finally, you will have the satisfaction that you have done everything possible to position yourself for a quick sale and maximum return on your investment.